Ten major brands of umbrellas, how do umbrellas flourish BENEUNDER
Keyword：Umbrella Industry News Addtime：2019-04-24
It seemed that overnight, the small black umbrella under the BENEUNDER the banana suddenly occupied various social networking sites, and various celebrities and Weibo celebrities took photos.
The author first learned from the official website of the Banana Umbrella brand that the brand was founded in 2012. The original intention of the creation was to combine technology and fashion to define the sunscreen aesthetics exclusive to Banana Umbrella; the prototype of the product was born in December of the same year, and it was focusing on The design is combined with the use of high-tech materials and hand-sewn technology, and for the first time the LRC™ coating, which can effectively block UVA, is used in the production of umbrella cloth, which enhances the product's sun protection performance.
About 70% of consumers searching for "jiaoxia", "bananaumbrella", and "jiaoxia black umbrella" are female consumers. 18-24 years old and 25-29 years old are the top two consumer age groups.
"Jiaoxia" has won the favor of so many young fashionable women not only by its simple and exquisite styling, but also by its excellent sun protection effect and reputation. High-end packaging design and the pursuit of extreme details are its killer features. It has both beauty and strength, and of course it will be enthusiastically sought after by consumers.
In addition, "Jiaoxia" has become more and more bold in its styling design, launching the Air series with bright colors and the main ultra-light sunscreen and the Bon Luohua series for spring and summer. Recently, Ruili’s head model Huang Yilin posted a group of photos of Air series striped sunscreen umbrellas. The striped black umbrella has become the new favorite of girls who love beauty.
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